Graduated Cum Laude from Boston College in 1988; double major B.S. in English & Communications
2 years of live TV experience that prepped me for just about anything.....worked at Evening Magazine, a children's program called "Ready to Go" and as a Production assistant for Tom Bergeron at WBZ-TV "People Are Talking" in Boston, MA (before Tom became famous)
10+ years in technology marketing: Digital Equipment Corporation (DEC), Network Computing Devices (NCD), and Beatnik, Inc.
Recruited to join a prestigious executive training program at DEC, ultimately managing the company's software development initiative with Oracle
Youngest marketing director in NCD's history; managed the partnership with Microsoft
Vice President of Strategic Alliances at Beatnik, Inc. working with MTV and the music industry to develop new digital licensing models in the "Napster era" of music piracy
10 years in entertainment marketing as Co-Founder & COO of Tribal Brands. "Risked it all" to start, build and maintain a company funded only through revenue (no bank loans, no investors):
Grew company to a staff of 100 and approximately $40M/year in revenues
Created programs between the entertainment industry and leading carriers & handset manufacturers (Verizon Wireless and Motorola most notably).
Negotiated and managed cell-phone based marketing programs with top music artists like Maroon 5, The Black Eyed Peas, John Legend, Green Day, Taylor Swift, Keith Urban & Justin Timberlake
Developed mobile app promotions with blockbuster movies such as Pirates of the Caribbean 2 and Inception
7 years in the Aging in Place industry
Published by The Atlantic in 2013; followed by regular publications in Forbes, NPR & PBS Next Avenue
authored an eBook, "Careless Caregivers", which achieved a number 2 rank in Amazon's Eldercare category
Featured speaker at the 2015 national conference, Aging in America
Today:
Working hard to understand Instagram, Pinterest, Google & Etsy to build the on-line retail venture www.stableandfields.com, formerly called interest candles
Capitalizing on editorial features of my business in top rated equestrian publications: Horse & Style, Equestrian Living & EQLuxe
Expanding the success of the candle line into equestrian self-care
Always trying to become a competent dressage equestrian and better-educated horsewoman to manage my current herd of 5 horses.